Authors: David Stuart (Creative Australia) Strategies are everywhere involving all sorts of topics and all kinds of goals, actions and stakeholders. Strategy defines important goals and outlines how an organisation's activities will meet those goals. You would think that strategy and evaluation were great friends. But why is strategy evaluation so low profile in evaluation literature, and so hard to pull off? This paper reflects on several attempts at strategy-based evaluation and the lessons for fruitful strategy evaluation including the role for evaluators and evaluation in supporting strong strategy design and success.
