aes26 International Evaluation Conference

Authors: Arun Jyothi Callapilli (Policy Performance) Charlie Tulloch (Policy Performance) 

The session focuses on building skills in designing infographics and making effective data visualisation choices to enhance evaluation reporting. The session objective is to equip new and experienced evaluators with practical skills to transform traditional evaluation reports into clear, engaging and actionable visual based outputs.

This is important because evaluation reports are often text heavy and dense with evidence and associate findings. However, without effective visualisation, critical insights may be overlooked or misunderstood. Infographics can help bridge this gap by transforming evaluation evidence and findings into clear, engaging visual reports that enhance reader understanding and engagement and are more likely to be used.

The session is grounded in utilisation-focused evaluation principles (developed by Michael Quinn Patton), emphasising the importance of designing reports that facilitate use and effectively communicate significant findings to intended audiences.

The session’s main aims are to share and build knowledge and skills in:
•    visual data story telling techniques
•    applying effective design principles
•    understanding the strengths and limitations of different visual choices
•    accessibility considerations
•    avoiding common data visualisation pitfalls
•    tips and techniques on creating infographics
•    promoting consistency and accessibility in data presentations

This is a skill-building session using real-life case studies. Attendees will explore a range of tools, tips and visualisation choices, making live design decisions. They will work in small groups round tables to discuss options and apply principles of good design to create their own visuals, creating a collaborative and participatory learning environment.